It starts with a great design… the driving focus at Icarus Studios is making sure you are aware of all your options and the trade-offs that may be associated with each decision made. Success in the 3D virtual space starts with technology, but also requires a good design. Your world must be engaging, fun, clearly linked to the brands and themes you wish to promote and able to connect with the target audience on an intimate, personal level.

Design Consulting is one of the most valuable services Icarus Studios provides to assist your organization in defining your project. You have goals and ideas, as well as budget and time constraints. The state-of-the-art is constantly changing and new technology and tools are making advanced functionality and features attainable that would have been considered very impractical only a few months ago.

During the design process, we walk our clients through a structured procedure that is highly communication-intensive. We will discuss features and functionality as they relate to your target demographic; supported hardware as it relates to your user experience; various revenue models associated with virtual economies; trans-media connectivity with mobile phones or next generation consoles; use of diverse in-world games and entertainment mechanics; and user interface techniques that will support your overall look and feel criteria.

Our team of experienced professionals can give you a clear roadmap of design goals that use your brand and needs to craft a user experience that fully connects with your audience. Working within the scope of your IP, we will help you develop story, atmosphere, and engaging content that will draw in users and keep them within your world. Whether you want a world with game systems woven throughout or simply a few mini-games to help users pass the time, our game designers can craft a play experience directly targeted at your audience.

Icarus Studios’ worlds are more than a three-dimensional online space: they’re a total experience.

NEXT: GAME DEVELOPMENT